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About

Who are we?

We are a well-established and organised team of Insurance brokers and consultants providing advisory services in risk management, insurance programme design and placement, risks surveys, business continuity planning, occupational safety and health. We stand for excellence in provision of our services so as to achieve good customer experience.

First Accord Insurance Brokers Limited started as an Insurance Agency in September 2010 registered under business number BN/2010/90237 and was incorporated as a limited liability company in August 2016 registered by Registrar of Companies under registration Number PVT/2016/020798. We are licensed by Insurance Regulatory Authority vide registration number IRA/06/578/2017. We are also a member of the Association of Insurance Brokers of Kenya, Member number 406

Who are we?

What we stand for

Understanding. Solutions. Service. Claims. Integrity. Easy words to say, demanding ideals to live by

Our Solutions

We develop client solutions with the best markets, price and terms.

Our Integrity

The four pillars of The First Accord Cause – understanding, solutions, service and claims – rest on a strong foundation of integrity

What We Stand For

We live by The First Accord Cause. It’s what drives us to deliver the world’s best risk management
advice and insurance service. And it’s what sets us apart from other brokers and the thousands of
smaller firms that can’t match our scope and specialization.

Learn More Today.

How we work with you

We will work with First Accord Insurance Limited to form long term, deep and mutually beneficial relationships.

How we meet your needs

First Accord will be providing a fully outsourced ‘cradle-to-the-grave’ service wherein we manage the entire insurance portfolio

Insurance Services Delivery

Insurance helps an organization to manage a risk if something happens to the company or to its property and helps recover from the difficulties caused

Legal And Regulatory Compliance

We are licensed by Insurance Regulatory Authority vide
registration number IRA/06/578/2017
Understanding

We thoroughly endeavour to understand our clients’ needs, preferences and their industries.
What if you had your own in-house insurance broker who, like a long-time insider, knew your industry, your competition and your company from the mail room to the board room? With First Accord as your broker, that’s what you get. We know Construction. Energy. Marine. Healthcare. . Hospitality. Retail. The list goes on, industry by industry. And when it comes to specialist expertise in such critical areas as Employee Benefits,
Liability, Environmental Risk and a host of others, nobody beats First Accord. We learn what defines success and failure for you. We understand your greatest opportunities for growth, and apply advanced analytics to model the risks you’ll face along the way. That is the starting point of a great client-broker relationship.

We get claims paid quickly.
Accidents happen. It could be a minor disruption or a major catastrophe, but that’s why you buy insurance. None of it matters unless your claims are paid promptly and properly. Brokers need to be advocates and fighters, not just salespeople. It’s a fact of life: Claims often put
policyholders and insurance carriers at odds. Disputes, delays and reservations of rights are on the rise. The issues are complex, often wrapped in dense layers of legalese. It’s our job to resolve disputes and get you the best outcome. We’re in your corner, every time.
Nothing is more important than delivering the value of insurance. This is the measure of the best brokers, and getting claims paid quickly and fairly is how First Accord measures itself.

We relentlessly deliver quality client service.
How do we put this array of resources to work for each client? The First Accord Client Advocate. This experienced professional is your trusted advisor, empowered to deliver all of First Accord to your doorstep – and desktop. Your Client Advocate assembles a team of First Accord insurance experts and resources that work continually to assess, mitigate, manage, transfer and where possible eliminate your risk.
It all adds up to a service experience that can’t be beat. Answers are delivered quickly. Contract certainty is given the highest priority. Policies are issued in a timely fashion. And strict regulatory compliance is a way of life. The recipe for your success is our relentless commitment to service
excellence. The kind we deliver, day in and day out.

We develop client solutions with the best markets, price and terms.
After establishing a strong foundation built on broad understanding and deep analysis, we’re ready tobring our clients’ risks to the global insurance marketplace. The market is complex. One size doesn’t fit all. Sometimes a solution exists, other times it must be
cobbled together from a variety of sources or created from scratch. The lowest price isn’t always the best deal. The best coverage requires a mix of financial strength, competitive price, clientfocused terms and conditions and responsive claim service. We have the people and the proprietary services to get this mix right. At the end of the process, First Accord uses its market clout and geographic breadth to deliver the best solution for every situation. Our goal? Reduce your total cost of risk, and give you a competitive edge.

The four pillars of The First Accord Cause – understanding, solutions, service and claims – rest
on a strong foundation of integrity. With integrity interwoven in everything we do; The First Accord Cause gains even greater strength. Integrity and trust have always been the basis of every successful business relationship, Clients demand transparency, and First Accord responds
by taking the lead. We break new ground with a declaration of our undivided fidelity to the client. The First Accord Cause defines our commitment to you. It dictates how we operate every day and at every stage of our relationship. From knowing your business inside and out; to finding the best
markets for your risks; to servicing your interests wherever you operate; to helping you get your claims paid quickly. We do it all – with integrity as our guide. The First Accord Cause, quite simply, is why we exist, and why you can count on us to deliver, every time.

Our Founder

Mr. James Ruoro (Managing Director & Principal Officer)
Mr. James Ruoro holds a Bachelor’s degree in applied statistics (First Class honors) from Maseno University. He is a Certified Public Accountant and a member of ICPAK, Member No. R/10031 certified Securities and investment Analyst (CSIA). 

Mr. Ruoro is also a Chartered insurer and a member of Association of Chartered Insurance Institute (ACII), London and practice as the Lead InsuranceConsultant.

  He has vast experience spanning over 10 years in insurance underwriting and reinsurance placement, corporate finance and treasury management, management accounting and budgetary control, risk management and business continuity planning gained over several years working with reputable insurance companies among them UAP Insurance Company Limited, AIG Kenya Insurance Company and CIC General Insurance Company Limited.